I invite my fellow bloggers to enlighten me about contribution of the lady in the right picture, in the development of our country.
I don’t know if we carry out a survey and ask the people to identify the above two snaps, how many will recognize the gentleman. He passed the Master of Science in Mechanical Engineering from the Michigan State University, U.S.A. with distinction. So he had secured the so called “Ticketâ€? to a good life. But instead of running after good life, he did the following:
He has enabled India to become the largest milk producer in the world.
A man with a rare vision, he devoted a lifetime to realize his dream – empowering the farmers of India.
He is known as Father of White Revolution in India.
Many years ago, a stupid half naked fakir called Gandhi, walked on this earth, saying that India had to utilize the local resources in order to make progress as a nation. This man in the above picture turned that stupid statement into reality. He is credited with architecting Operation Flood — the largest dairy development program in the world.
He was responsible for changing the millions of villagers’ lives in Gujarat.
Many, many years ago, I heard my father discussing that government had increased this man’s security. Why? A popular vegetable oil brand was using beef tallow in its product. He dared to introduce another vegetable oil, called “Dhara.â€? taking the winds out the the Dalda lobby’s sails. But why introducing another vegetable oil in the market posed danger to this man’s life? Because common man doesn’t think twice before buying his products and trusting it. And common man didn’t take a day in discontinuing with the use of that so called brand with beef tallow. People of that brand were out for his blood.
May be it seems that he comes from a far off place. But whenever an utterly butterly Amul packet is being opened, a tetra can is used for storing juice to increase its shelf life, a worm free Amul chocolate is being bitten, a Mother Dairy or Amul milk is used or an Amul ice cream, chocolate, pizza, shri knand, cheese is being enjoyed, this man’s vision and hard work too is residing in our kitchen or refrigerator. We trust his products everyday. He ensured our and our children’s health and made consumption of milk affordable.
But did we bat an eyelid when this man resigned from his post as a chairman of Gujarat Marketing Federation after serving it for 34 years? He resigned in disgrace. If I copied headline of weekly “The Week� his exit was termed as “Utterly Bitterly� exit. Had we exhibited a bit of care and compassion for this 84 year old man known as Dr Verghese Kurien? No. Because we are fast becoming a nation of REAL COOL people. We are more bothered about our weekends, hip hop nights, pub hounding, night clubs and performance of Djs and Vjs or how outrageous our tattoos and piercing can be than others.
Who cares if this man’s own team had engineered his ouster. Who cares if this one and truly nationalistic brand Amul will be corporatized instead of running as a truly co-operative and transparent fashion?
Co-operative movement? Arre yaar, kabhi kisi class mei study ki thi iske baare mei?
Peris Hilton? Oh! She has broken off with her latest boyfriend!
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