Customer is always right

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I was reading this post. Believing in “customer is always right”, can be quite frustrating. But research into consumer behavior states that the average satisfied customer conveys to three people about his experience but the average dissatisfied customer grumbles to eleven other people.So the bad mouthing of products or services are unaffordable for any company.

Tackling a disgruntled customer can be strenuous. But it can be safely concluded if a customer is complaining, the good thing is he is already a proactive person and believes in your customer service. If he / she has the passion to get angry, then with reasonable effort, he / she can be converted into companyâ€™s advocate. So its an opportunity in disguise.

Comments

8 responses to “Customer is always right”

8/25/2006

prancer

right said…i second that…its very much imperative that this cheap yet effective media should be explored to the hilt…good work Alka ji 🙂
8/25/2006

Maverick

n especially in the context of the cut throat competetion existing in today’s market,customer seems to be everything and else.
8/25/2006

AmitL

Hi,Alka..yes,’customer is always right’ is a frustrating dictum at times.:)But,then,if I think back, even I’ve bad mouthed a product/company if I was dissatisfied,to far more people than I conveyed my happiness for a product to.:)Human nature?
8/25/2006

Alka

Prancer,thank you so much. But I am waiting for a new post on your blog.

Maverick you companies providing good customer support laways have an edge over competitiors.

AmitL welcome back. Seen you here after a long time. As usual enjoying jokes and pictures on your blog. :-)I agree, its human nature.
8/25/2006

prancer

Alka ji…my general councelling assignments r going too heavy these days…i return back exhasperated with the kind of people i am councelling…hence i am blank for sometime…but then i go thru ur blog and my brain starts ticking again…and hence the flow of comments… 🙂 i will give a post soon enough .. plz hold on 🙂
8/25/2006

Alka

Prancer, that is a HUGE compliment. But TRY not to worry about councelling part. ANywhere in the world, its highly stressful job. i can understand your position, though I am not in your shoes.
8/28/2006

Manish

I NEVER buy a stuff even if I have heard just one negative thing. I have experienced negatives come in bunches!
8/31/2006

Keith

Surely its all about beating the customers expectations. As a Dell customer (after I left Dell) my expectation for a good service experience was very low. As I discovered to my delight Dell got it all right with me and I was so happy I had to tell people about it on my blog
http://www.keithmcollins.com/2006/08/beating-customer-expectations.html